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SEO NEO Part 3.1: Setup Blurb + PAA

In SEO NEO Part 3.1, we focus on setting up the Blurb and integrating People Also Ask (PAA) questions to strengthen both user engagement and search visibility. The Blurb provides a concise, keyword-focused introduction that frames the content’s main topic, establishes context, and signals relevance to search engines. At the same time, incorporating PAA questions expands topical coverage by directly addressing common user queries, improving the chances of ranking for featured snippets and related

1. Navigate to https://seoneo.io/

Step 1

2. Go to Content Bucket and create NEW BUCKET

Step 2

3. Suggestion on the content bucket Name: GMB Name + Keyword

4. Assign tags to the Content Bucket you create to make searching and organizing content easier.

Step 4

5. Go to NAP/Bulb and add NAP

Step 5

6. How to get PAA in Google Search

7. Make sure that your location is same with your target gmb

8. Use GS location Changer to change your location

9. Go to Google.com

Step 9

10. Search your Target Keyword

11. Enter GMB name for the Title

Step 11

12. Input the NAPW, and Map Embed in the Content

Step 12

13. Optional: You can also add your website, but be careful — some wizard campaigns create a large number of links, so if you include your website in the blurb, it will appear on all of them and will count as backlinks.

14. Click Update Preview to view the actual output

15. Select which position the Blurb should appear in your content

16. After the NAPW and Map Embed.

17. Add the PAA questions with answers.

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